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Selling

Negotiating and selling skills are critical to the successful launch and development of any organisation that aims to be sustainable and successful.

The entrepreneur needs skills to talk to stakeholders (suppliers, customers, employees, finance providers, regulators…… indeed anyone who may interact with the organisation). This can even include family and friends.

The workshop will cover:

-        Negotiating skills

o   The basic principles of any negotiation

o   Negotiating with suppliers

o   Negotiating with customers

o   Building relationships with stakeholders

o   What are “red lines” and why are they important?

o   Why is silence a critical element in negotiation?

-        Selling skills

o   What makes a successful sales pitch

o   Different types of selling

o   Matching and closing

o   The importance of follow up and customer service

o   Getting the price right

o   The importance of the contract

There are many types of negotiation and selling scenarios and the workshop will consider a wide range from simple transactional sales to complex negotiations on major contracts.

This workshop will take place in Innospace but there is also the option to join online.

To register, please email: innospace@mmu.ac.uk

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Networking Event

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5 July

Santander Universities UK Entrepreneur Award Pitches